Wednesday, February 25, 2009

Response to "The Corporation"

The makers of this film made the beginning of the documentary very intense by crossing intense music with fast changing images. They use the metaphor of apples to convey the seriousness of the “bad apple” situation. I really liked how the maker’s use many metaphors to describe how corporations work. Each metaphor has a separate video to go with it to illustrate the idea and engage viewers. In the video they say a corporation is centered on profit. I agree with this because every business I have been apart of had the sole purpose to gain profit. Why is this? I think it’s because in the U.S. culture today, people are pushed so hard to succeed that they will do anything to compete with others to get ahead even if it is at the expense of good will and morals.
I found it really interesting that a corporation is viewed as an individual person. This is really weird seeing that in reality a corporation is a group of people. It really does not function the way an actual person would and so it is not fair to see the two as the same. As a group a corporation can focus on profit without the things that hold back an individual such as feelings and emotions as well as loyalty and empathy. A corporation can forget these things and be purely selfish and profiteering.
Another point the film noted was that everyone seems to try and give responsibility as well as labor to others. I think as a society we are becoming this way out of selfishness and laziness. Not only do corporations take advantage of people but also they misuse nature and animals to get ahead.
The scene on guilty corporations was very powerful. The overlapping music, narration and images really enforced how many corporations have committed serious crimes and had to pay massive fines. It’s interesting that corporations if diagnosed as a person are clinical psychopaths. To them guilt is not a concern and so they do whatever they like to help themselves, with an extreme lake of regard for others.

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